Artificial Intelligence
GALERIA

GALERIA has set a new benchmark in retail pricing by implementing an AI-powered dynamic pricing solution.

GALERIA needed a faster, more agile pricing approach to remain competitive in a dynamic retail environment. Manual pricing processes could no longer react quickly enough to market changes, competitive pressure and shifting consumer demand.

In collaboration with KPS, GALERIA implemented the AI-based dynamic pricing solution, 7Learnings, which transformed pricing from a manual, reactive process into a fully automated, data-driven strategy. The solution continuously analyses real-time market data, competitor prices and demand patterns to optimise prices across the entire demand curve.

Built on Google Cloud technology, including BigQuery and machine learning models, the solution has delivered a 230 per cent increase in revenue and a 50 per cent uplift in margins, achieving break-even in just two months. This project demonstrates how strategic partnerships and AI-driven innovation can significantly enhance the profitability, agility, and long-term competitiveness of retailers.