reta awards 2026 – Our Winners
The reta awards were presented for the 19th time.
Sixteen outstanding retail technology solutions were recognised in five different categories.
Artificial Intelligence
Celebrating advancements in AI technology that enhance decision-making, personalization, and efficiency in retail, such as AI-driven chatbots, GenAI applications and Predictive Analytics. Our prize winners are:
Checkout Smartstore
Recognizing innovations that streamline the purchase process or enhance in-store experiences, such as autonomous stores and smart shelves. Our prize winners are:
Customer Experience
This category highlights technologies that improve how customers experience the brand and shop across all touchpoints. This includes solutions like instore navigation, mobile applications and personalized service tools. Our prize winners are:
Employee Empowerment
Honoring solutions that empower staff through technology, improving communication, training, and overall job satisfaction, such as Workforce Management tools, task management and gamification apps. Our prize winners are:
Supply Chain Excellence
Acknowledging innovations that optimize the end-to-end supply chain, improving efficiency, transparency, and sustainability, such as IoT devices and sensors or Blockchain technology. Our prize winners are:
Special Category: MarTech Innovation
Our special category celebrates innovations in marketing technology that empower retailers to plan, target, and optimize communication and engagement, like retail media, campaign automation, loyalty platforms and customer data systems. Our prize winner is:
