retail technology awards europe

Winner Best Enterprise Solution 2024
Würth Group

Valora reta winner 2022

Teaming up with Würth IT GmbH, Adolf Würth GmbH & Co. KG developed the PICO voice and chat assistant, which speeds up important sales processes. The digital assistant processes user enquiries in real time and provides information and documents by voice or chat. PICO is thus able to perform simple, repetitive tasks for sales staff in the field and inside staff around the clock. PICO is constantly evolving and will also be able to provide support in other areas such as HR, logistics and vehicle fleet management in the future. This makes PICO an important component of Würth’s sales strategy, increasing employee efficiency and paving the way for future innovations.

“PICO frees up time for our sales staff in the field as well as for our inside staff to respond better and more efficiently to the needs of our customers.”

Jens Neumann, Managing Director responsible for Sales Operations at Adolf Würth GmbH & Co. KG.

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enterprise solution

Best Enterprise Solution
Würth Group

Top Supplier Retail 2024

Top Supplier Retail 2024

  • Würth IT GmbH