Supply Chain Excellence​
Beeline

Beeline is a German-based, international company of fashion accessories. It distributes its products via a concession model to over 35,000 partner points of sale worldwide, including drugstores, fashion stores and large retail chains.​

To manage this rapidly growing network, which adds several thousand new locations each year, a fully automated end-to-end solution for merchandise planning and allocation was developed and implemented based on artificial intelligence (AI), machine intelligence (MI), and a modern SAP technology landscape (SAP S/4HANA, SAP CAR, SAP BTP).​

The solution increases efficiency, improves merchandise availability, optimizes inventories, and enables sustainable international growth.